Join Binance As A User Growth Specialist

About Binance
Binance is a global blockchain leader, operating the world’s largest cryptocurrency exchange with over 230 million users across 100+ countries. We are renowned for top-tier security, transparency, liquidity, and a diverse portfolio of digital asset products, from trading to Web3 solutions. Our mission is to harness blockchain technology to create an inclusive financial ecosystem, advancing financial access and freedom globally.

Responsibilities

• Develop and implement strategies to enhance customer engagement and revenue.
• Create targeted customer segmentation to optimize the user journey.
• Collaborate with product, design, and analytics teams for integrated strategies.
• Establish and manage testing frameworks to improve campaigns and user experiences.
• Plan and execute growth strategies, including events and campaigns.
• Analyze data to monitor and refine marketing and growth initiatives.

Requirements

• Bachelor’s degree in marketing, business, or a related field.
• 5+ years of experience in lifecycle marketing or related roles.
• Strong understanding of customer behavior, trading segments, and analytics.
• Excellent communication and decision-making skills.
• Familiarity with Binance or similar exchange products.
• Solid knowledge of cryptocurrency and blockchain trends.

Why Binance

• Shape the future of blockchain in a leading global organization.
• Collaborate with world-class talent in a dynamic and innovative workplace.
• Enjoy autonomy, career growth, and continuous learning.
• Competitive salary, benefits, and flexible work-from-home arrangements.

Binance embraces diversity and is committed to equal opportunities. A diverse workforce drives our success.

Note: The attached estimated salary is subject to adjustment, with the final amount disclosed during the recruitment process.