Performance Marketing Specialist - Blockchain

WHAT YOU WILL DO

• Take Blockchain.com’s performance marketing efforts from 1 to 100. We’ve set up an MMP, and started testing channels, but scaling the campaigns is for you to lead
• Manage campaign budgets effectively and optimize spend for maximum ROI
• Work with our Marketing Analysts to conduct thorough keyword research
• Create compelling ad copy and assets to drive clicks and conversions, working with our Design Team
• Analyze campaign performance data using marketing analytics tools to identify trends and opportunities for optimization
• A/B test different ad variations and landing pages to optimize campaign performance
• Generate reports to track campaign progress and communicate results

WHAT YOU WILL NEED

• 2-3 years of experience in performance marketing, either agency or client-side
• Strong understanding of digital marketing channels (SEM, paid social, display advertising etc)
• Proven ability to manage and optimize paid advertising campaigns
• Excellent analytics skills and experience with marketing analytics tools (including Google Analytics and Appsflyer)
• A business mindset, you’re focused on ROAS and CAC
• Passion for crypto (preferred)

COMPENSATION & PERKS

• Competitive full-time salary based on experience and meaningful equity in an industry-leading company
• The opportunity to be a key player and build your career at a rapidly expanding, global technology company in an exciting, emerging industry.
• Unlimited vacation policy; work hard and take time when you need it
• Crypto bonuses
• Performance-based bonuses paid in cash
• Apple equipment provided by the company
• Awesome office locations and hybrid working options

APPLICATION

• Favorite GIF.
• LinkedIn profile.
• Link to Github, StackOverflow, personal website and/or blog (if applicable).

When you apply to a job on this site, the personal data contained in your application will be collected by one or more of the following subsidiaries of Blockchain Luxembourg S.A (each, a “Controller”):

• Blockchain Access UK Ltd.
• Blockchain (GB) Limited
• Blockchain (US), Inc.
• Blockchain (LT), UAB