Work As A Marketing Analytics Specialist At Binance

We are looking for a Marketing Analytics Specialist to join our marketing team. The ideal candidate will have strong analytical skills, expertise in digital marketing, and the ability to turn data into actionable insights. This role involves analyzing data, implementing projects, and collaborating with stakeholders to develop effective go-to-market strategies.

Key Responsibilities:

• Analyze complex data sets and generate insights.
• Use SQL to query databases and extract data for analysis.
• Monitor and analyze marketing performance using tools like Google Analytics, SimilarWeb, and social listening platforms.
• Translate data findings into strategic marketing recommendations.
• Implement projects and collaborate with global and local marketing teams.
• Identify trends and gaps in business metrics, setting up alerts for emerging patterns.

Qualifications:

• Bachelor’s degree in Marketing, Business, Data Science, or related field.
• Experience in data analysis, preferably in digital marketing.
• Proficiency in SQL and data visualization tools.
• Strong understanding of digital marketing channels and analytics tools.
• Excellent communication and collaboration skills.
• Ability to translate data into actionable business insights.

The attached salary is an estimate; the actual amount will be revealed during recruitment.